Digital Out Of Home Systems

Digital Out Of Home systems are used to improve marketing. Aralia’s 3D technology provides for improved automatic estimation of age and gender, when compared with conventional 2D technology.

There have been many attempts to capture demographic information for marketing purposes from faces that are identified in video stream. These systems have, in general, produced information that is only capable of estimating averages of age and the proportion of gender for a group, rather than individuals. There are a number of reasons for the relative inaccuracy of such systems, including variations in pose and illumination.

The Aralia Difference

Aralia’s 3D technology provides for improved automatic estimation of age and gender, when compared with conventional 2D technology. Our patented photometric techniques reduce the errors caused by variation in head pose and illumination.

Providers of intelligent surveillance solutions since 1997

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Aralia Company Headquarters

Milnwood
13 North Parade
Horsham
West Sussex
RH12 2BT

Tel: +44 (0) 1403 240303